ZulupaPUWA is the name of a collection of JBC (a retailer like GAP) in collaboration with the famous Belgian designer Walter van Beirendonck. They have been working together for 7 years now. You might find it a strange name for a clothing collection, but if we tell you that it’s designed for children, it’s quite cute, right?
Zulu is a fiction figure who lives on the planet ZulupaPUWA and every year they built up a story around that. This year it’s called “Zulu and the Balloonplanet” and it’s about tolerance. The balloon theme is reflected in the clothes; you can also see a lot of futuristic and ethnical influences. It was all about bright colors and fun prints, van Beirendonck at his best! It’s the first time he designed a beachwear collection; we think he did a very good job!
The location was really original and spectacular: the zoo of Antwerp! The children were really adorable in their little outfits on the catwalk. They had balloons in their hair and at the end of the show, confetti came down from the ceiling! We had a great time and we would like to congratulate van Beirendonck and JBC for creating once again a great opportunity for parents to have fun with their kids!